Farm in Provence by Vincent Van Gogh – Courtesy of Bridgeman Images One of the most loved artists of all time. But even more criticized, laughed at in life, copied and paid for, when by now the money obtained from the sale of his works was no longer needed. He who, never being fully aware of it, gave way to schools of thought and artistic practice still professed and taught today. We talk about the famous Dutch painter Vincent van Gogh (Zundert, March 30, 1853 – Auvers-sur-Oise, July 29, 1890) and we talk about him through his most famous works now in giant format, but within the reach of anyone who wants to enjoy them. Today his original works, almost nine hundred paintings and more than a thousand drawings made in about ten years of artistic activity in an unruly and emotionally fragile life, are sold at a high price by auction houses. Just think of one of his $ 82.5 million auction records.Now we explain how, thanks to the ArtLab by Ambientha and the precious Bridgeman Images archive, it is possible to receive professional and personalized advice to create faithful and high definition reproductions of the paintings of the Master of art on the walls of our homes, restaurants, offices. , bars, public places, hotels… to create harmonious environments in the smallest details, suggestive and immediately recognizable. What if you could fall asleep under his stars? One of van Gogh’s iconic paintings of art is undoubtedly his “Starry Night“, a painting from 1889 and kept in New York at the Museum of Modern Art. The Starry Night by Vincent van Gogh – Courtesy of Bridgeman Images The Master’s chromatic intensity is felt in the bold and dense brushstrokes of this masterpiece which, together with his other numerous works, places it between post-impressionism and expressionism in the history of art. It is difficult to put a label on van Gogh who is unique and who decides to be seduced by the rich palette of impressionists active in Paris, but at the same time distances himself from their realism to interpret expressive and meaningful desires. It is no longer an instant reproduction of reality, but a profound “feeling” that passes from the artist to the viewer. Van Gogh’s subjectivity is marked in every star of his personal firmament and every magnificent glow can now appear in our bedroom or in the rooms of the most comfort-conscious hotels. The most beautiful suggestions on the walls will be studied in detail by Ambientha experts. Irises by Vincent van Gogh – © Bridgeman ImagesTovaglietta Irises by Ambientha with Bridgeman Images For the artist, the brush is like a pencil that traces the movements of these stars, which also become dreams, thoughts, desires in the nights of the observer. This painting, in a room, is capable of calming the viewer, distancing himself perhaps from the intentions of the master of art who painted this masterpiece from the window of his room in the asylum of Saint-Rémy. The thick mixtures of colour are strongly material and made even more real thanks to the professional wallpaper printing made by Ambientha that gives visual thickness to its walls: to transport us into dreams through its whirlwinds of stars that are not faithful to reality, but bearers on a higher emotional level. The same vortices then wake us up, with the new proposal of furnishings made in Ambientha that brings the artist’s masterpieces literally to our hands. Also famous for the episode of self mutilation of the ear, van Gogh is one of the most present and recognizable artists in everyone’s imagination. For this reason, a large-scale work of his in the environments we live in would make these places immediately welcoming and distinguishable among the many we intercept and meet during personal, leisure and work moments. The colours and the light in the rooms. Not just the night for van Gogh’s prints “Sparpagliato granoPulviscolo spezzato a luce” (Roberto Vecchioni, “Vincent”) Far from the impressionist “instantaneity”, van Gogh is able to tell the experience he had lived thanks to a strong symbolist imprint and the masterful use of colours. In fact, the colours, in the faithful texture of the drawing, tell stories made of light and shadows that illuminate the folds of the artist’s reality and of all of us. Graphism is very present in his most “colourful” works that interpret reality with great personality and expressiveness in order not to leave any indefinite and useless brushstrokes in the beauty of the painting. Field of Poppies, Auvers-sur-Oise by Vincent van Gogh © Bridgeman ImagesNoon, or The Siesta, after Millet by Vincent van Gogh © Bridgeman Images These bright nuances and their distribution on the paintings refer to daytime situations and their placement on the wall in restaurants, bars, reception areas that immediately become welcoming. Thanks to the experts in art, design and furniture who are part of the Ambientha team of professionals, we are able to suggest the best composition of your wall, both from an aesthetic point of view and in terms of format, colours and settings. Cold tones or warm tones? Painting that develops horizontally or vertically? Dense texture of the design or large backgrounds? The Sower by Vincent Van Gogh – Courtesy of Bridgeman Images The wheat fields with the workers lying on the sheaves and the expanses of red poppies are among the most famous paintings by Vincent van Gogh and also among the most suitable for colouring the interior spaces of public or, why not, private places. We must certainly not run into the reading of the Master as a simple, but very good, “colourist”. The ability is in fact undeniable, and also his ability to let emotions pass through the colours, but behind every chromatic choice and dense brushstroke there are food for thought and deep feelings that it is up to the viewer to discover. For this reason, having at home a reproduction of his famous “Irises”, or the “Starry Night”, will not only refer to the pleasantness in the furniture choices, but will tell a story full of meanings that it will be up to the user to read them and interpret them one by one. one. Following what van Gogh wanted to pass on to us, or not … Van Gogh, always contemporary Perhaps it is just a practice of making art spectacular, or perhaps an attempt to bring art forms from the more or less distant past closer to the present. The fact is that the success of the multimedia exhibition “Van Gogh. The Immersive Experience“, at the Basilica of San Giovanni Maggiore in Naples in 2018 showed how artists far from current events are still in all respects contemporary because they are bearers of strong emotions. So, far from the ideas of art purists who certainly do not help the dissemination of the same, these new forms of approaching beauty are welcome. Wheatfield with Partridge by Vincent Van Gogh – Courtesy of Bridgeman Images The current Covid emergency situation makes it impossible for us to admire the artist’s works in museums or exhibitions dedicated to him, but it certainly invites us to think about the use of art through technological media. Starting from the digitization of the collections of places of culture, up to new techniques, such as the printing of Ambientha wallpaper, which are able to bring you the art on the walls of your home. As in the coverings of Ambientha’s ArtLab, also for the Immersive exhibition the strong suggestion of the works of Vincent van Gogh made it possible for visitors to experience the works with a “walk” among its wheat fields or an immersion in the starry night just before dawn. The innovative 3D mapping system, with fifty very high resolution screens, made it possible for the viewer to be fully involved. Tracing the same idea of ArtLab by Ambientha, the game is now to experience the places and environments that the artist wanted to tell us through the most advanced technologies, but not without a very strong emotional charge.